Cynthia Gratzer

Really? Does it Matter? YES

21. February 2012

Share What ‘REALLY’ matters in business? Is it the product? The company? The trends? I must say that those aspects do matter in business, and they are important…but not even half as much as the two most fundamental and imperative principles that are necessary to create true success in this industry. Want to know what they are? Mindset and [...]

Lead Your Customers To The Sale

20. February 2012

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Share The Fear of Cold Calling! So, you’ve got some phone numbers, a slight fear of cold calling, and you have never tried to sell anything before in your life. You don’t know where to begin or how to close the sale. You finally pick up the phone and, without even being prompted, you vomit [...]

New Facebook Privacy Settings and The Ticker

27. September 2011

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New Facebook Privacy Settings and The Ticker

Share There has been a lot of concern over the new Facebook Changes with the biggest being how to keep certain information being broadcast to everyone especially in the new “Ticker”. Privacy Settings are the top concern right now that I see people questioning. First off, I want to put your mind at rest that [...]

Socializing For Profit On Facebook

7. July 2011

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Share Social networking sites, over the past few years, have rapidly increased in popularity, so much that facebook has eclipsed Google in popularity! I like to think of these sites kind of like free bulletin boards to the world where you can create a business profile that is all about networking and communicating with prospective [...]

What Is Twitter and Can It Bring Me Clients

25. May 2011

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Share So I have asked myself “What Is Twitter” and set up an account about a year ago. I am a facebook girl and have not completely engaged in Twitter so I asked a fellow MOMpreneur friend of mine, Shannon Moyer-Szemenyei if she would write me a brief description for my readers to get started. [...]

Logic Informs, Emotion Sells

5. May 2011

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Share Something to keep in mind when you are growing your business…. Logic Informs, Emotion Sells! Logic vs Emotion People buy on Emotion and justify the purchase with Logic. What motivates that Emotion? More often than not it is fear. Fear of loss is greater than desire for gain. Example… With The Economic Crisis Home [...]

Article Marketing Does The Work For You

31. January 2011

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What is Article Marketing? How does it work? The idea here is to be able to capture potential clients organically from the internet.

Savvy Suggestion: New Facebook Profile And Your Facebook Page

11. January 2011

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Share Check out your profile to make sure it is clean and organized. You have one chance for a first impression and THIS IS IT! This is extremely important when you are marketing yourself for business online with Facebook. Check out the video below for a Savvy Suggestion on connecting your Facebook page to your profile [...]

Savvy U Branding Part 2: Not A Brand New You, A Brand That Is You!

6. January 2011

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Share By definition Brand is: 1) A class of goods identified by name as the product of a single firm or manufacturer As an entrepreneur YOU are your brand. Often entrepreneurs will change, adapt or branch off different businesses in their career but the constant is themselves. An example of this would be Donald Trump. [...]

Savvy U Branding Part 1: What is a Brand?

4. January 2011

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Share I am a firm believer that people will work with you and/or buy from you because of YOU not your product. This doesn't mean your product isn't important but if you and your brand are respected so will the company and products you choose to work with. Why? Trust. Example in the Corporate World: [...]